The Power of Partnership

CEA's founder members are specialists in different areas with a common passion for customer experience improvement. 

Ronelle Janse Van Rensburg

Ronelle is passionate about customer experience improvement. Her career has spanned customer experience  research and training. Her founding of CEA was the result of a dream germinated over 16 years ago.

Ian Jeffrey

Ian is passionate about research. With over 20 years research experience from start-ups to large, global research organisations, Ian is a leading global mystery shopping and  customer experience research expert.